Where do you find the customers that are just around the corner?

Unlike traditional direct mail services, Smart Letters technology unlocks the ability to directly target only the newcomers to your neighbourhood.

Smart Letters gives your business the first-mover advantage in your local area.

New residents will actively seek out their new local cafe, wine shop, child care provider, pizza shop, thai takeaway, pharmacy, chiropractor, dentist, gardening service, but to name a few.

Finding the new "local" is an essential part of the settling in process as well as part of the excitement of moving into a new neighbourhood.

Smart Letters lets you reach these newcomers whilst they're in search and discover mode. Welcome newcomers to the neighbourhood with targeted direct mail straight into their letterbox within 30 days of their arrival.

Be the first to welcome newcomers to the neighbourhood and increase the chances of your business becoming part of their "local" service choices.

As easy as 1, 2, 3 to be the first to welcome newcomers to the neighbourhood


Sign up here and select the neighbourhoods you want to directly target. Choose only your neighbourhoods or expand your reach to surrounding suburbs.


Select how many new residents you wish to target. Upload your A4 Flyer Offer welcoming them to the neighbourhood with a special offer.


Smart Letters will print and post your offer using Australia Post, delivering your welcome offer directly to the letterboxes of only the newcomers to your neighbourhood.

Sign Up Now

The Team

SmartLetters combines proven traditional marketing methods with cloud based technology. It allows small retail shops to take advantage of sophisticated software without having the budget of a large retail chain.

Allen Garb


Phone: 03 9111 5326
Email: allen@smartletters.com.au

Allen is an expert in retail marketing and has previously held senior roles at Wesfarmers, the Good Guys, and has consulted to some of Australia's largest retailers. As a partner in Smart Letters he takes great pleasure in helping local businesses attract new customers. This back to basics marketing approach combined with technology simply delivers measurable marketing results. Knowing that this service brings customers to the doors of our clients is an incredibly satisfying feeling. If you're looking for a no nonsense approach to bringing new customers to your door, whether your business be big or small Allen would love to hear from you to discuss your marketing needs.

Jakob Naumann


Jakob is a senior digital marketer with a focus on marketing automation. He has launched a number of successfull SaaS businesses and has experience in B2C and B2B marketing.